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This Week's News: 2021/06/30

In This Week's News, we explore recent reports covering the rise of Snapchat, ‘Feel good’ spending, and Cybersecurity breaches.

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Emotions & Logic

If we are going to reach the right people who could truly benefit from our products at a personal, honest level, we need to be willing to accept the human experience of complex emotions and how they are in everything we do. 

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This Week's News: 2021/06/23

In This Week's News, we explore estimates just released by GroupM's Business Intelligence unit, Google's new “Inaccurate availability” policy, and prepare our platforms for Twitter's Super Follows and Ticketed Spaces.

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This Week's News: 2021/06/16

In This Week's News, we explore the vast opportunities offered by connected packaging, the increasing number of Canadians prioritizing convenience over safety, and take a look at Disney & Facebook's growing (or shrinking) userbases.

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Full-Screen Ads Arrive on Twitter

In this Week's News, we dive into new and emerging ad formats ranging from OOH to eCommerce and social media.

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This Week's News 2021/06/01

In This Week's News, we celebrate the expansion of Shopify’s Shop Pay to all Shopify merchants selling on Google later this year, and with social media spend up 60% year-over-year, is it time our industry starts branching out into new ad formats such as virtual out-of-home?

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