News

Earlier this month, Hotspex and Hotspex Media had an International Women's Day 2024 Virtual Panel focusing on this year's theme, Inspire Inclusion. ‍Kseniya Kachor, Client Success Manager (Hotspex Media), Samantha Wanjiru, Account Director (Hotspex Media), Emily Barsby, Research Associate (Hotspex), and Brianna Mooney, Director of Research (Hotspex) shared their experiences navigating their career thus far, the lessons they've learned throughout their journeys, and the hope they have for the media and market research industry.‍. Here’s what they had to say! 

This past weekend, Hotspex Media had the privilege of attending the renowned South by Southwest (SXSW) event in Austin, Texas. The tech themes dominating conversations at SXSW 2024 showcased the intricate ways various industries are engaging consumers in an era of rapid change. 

As we honour Black History Month, we recognize the continued significance of discussions on Diversity, Equity, and Inclusion. At Hotspex Media, we had the opportunity to explore the personal story of Sabrina Clarke Duffy, our Senior Vice President.

While flexibility and autonomy may help with productivity and work-life balance, in people-facing roles like sales, being around people can help build comradery and confidence. 

This week's DEI+ Campaign Spotlight highlights Target's "Más Que / More Than" campaign which aims to authentically represent the Hispanic and Latino community through highlighting Hispanic and Latino entrepreneurs and their products. How was this campaign a successful one? They collaborate with partners like the U.S. Hispanic Chamber of Commerce, prioritize inclusivity through the Hispanic Latino Business Council, and strive to build connections and celebrate Hispanic culture year-round.