Jonah Cait

VP Strategy & Product

Jonah Cait is the VP, Strategy & Product for Hotspex Media, a leading programmatic trading desk and one of the fastest growing companies in Canada. With a specific focus on digital media, marketing analytics, and social media strategy, Jonah brings over nine years of digital experience, ensuring that digital marketing investments are effectively planned, executed, and measured. Jonah has successfully led teams to design and deliver high-performing digital strategy, targeted digital advertising, contextual targeting products, and digital analytics initiatives for leading global B2B and B2C marketing organizations.

Blog Posts

Apple IDFA + Mobile App Advertising

Following some major pushback from the advertising community, Apple is postponing planned IDFA restrictions until "sometime next year." Apple's IDFA is critical for digital apps to be able to target digital ads and measure results.

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Social Advertising for Small Business Owners

Three ways small business owners can use social media to drive traffic and achieve their marketing goals

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