Digital Advertising That Works as Hard as You Do.

The #1 Ranked Media Buying and Planning Agency on Clutch.co
Meta Partner
Canada's Most Admired
Corporate Cultures
Waterstone, 2024
Top B2B Company by Clutch.co
#1 Ranked Agency
As Reviewed by Clients
The Drum Awards, Game Changing Ad Tech
Game Changing
Ad Tech
Finalist for Development of Reticle

Proud Partners

Recent Reviews

"They're knowledgeable and incredibly thoughtful."
“...always looking to optimize efforts.”
"A strong partner capable of delivering results."
"I have to say Hotspex Media really exceeds my expectations."
"Very collaborative with agency partners and clients."
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About Hotspex Media

  • Strategic Media Planning

    Strategic Media Planners

    Our solutions directly address your business and marketing objectives instead of taking a "one size fits all approach".

  • Integrated Buying Source

    Integrated Buying Source

    All your advertising is planned, executed, and measured in one place. No outsourcing.

  • Unified Ad Reporting

    Unified Ad Reporting

    Easily apply insights and optimizations through a centralized and customizable reporting dashboard.

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MANAGED SERviCES

Media Planning + Buying

From briefing all the way through to execution, optimization, and reporting. We've got your back.

  • Senior Account Teams

  • Independent + Objective

  • Unified Channel Access

  • Dynamic Reporting

  • In-House Dev Team

  • No Outsourcing

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Our team

Award-Winning Culture

Recently named one of the Ad Age Best Places to Work 2023, Hotspex Media is invested in its team's personal and professional growth.

  • Supportive

  • Inclusive

  • Transparent

  • Hybrid

  • Work Abroad

  • Benefits + Wellness

  • RRSP Matching

  • Extended Long Weekends

Open Roles
Increase MEDIA effectiveness

Reticle™ Emotional Targeting

Increase brand lift by using our award-winning contextual targeting solution, Reticle™, delivering your ads in placements that are emotionally aligned with your ad campaign.

  • 20+ Emotional Segments

  • Elevated Ad Engagement

  • Increased Ad Attention

  • YouTube, OLV, Display, & CTV

  • Use Any DSP

Learn More

Recent News

Attention has never been more celebrated. Metrics like viewability, impressions, and engagement dominate conversations about campaign success. ‍While these numbers are all important, attention alone doesn’t guarantee impact. A consumer can watch an ad, scroll past, and take no next step. Without action, all that attention is just noise.‍Curiosity, on the other hand, is a signal that a campaign has truly resonated. 

Curiosity: The Most Underrated Metric in Campaign Effectiveness

Attention has never been more celebrated. Metrics like viewability, impressions, and engagement dominate conversations about campaign success. ‍While these numbers are all important, attention alone doesn’t guarantee impact. A consumer can watch an ad, scroll past, and take no next step. Without action, all that attention is just noise.‍Curiosity, on the other hand, is a signal that a campaign has truly resonated. 

Read Story
In a world where retail media networks are booming and every brand is shouting for attention, it’s easy to assume the solution for growth is simply more spend. But for challenger brands, the reality is different. Outshouting the competition rarely works. What matters more is visibility: understanding what’s actually driving results and having a clear, accurate view of performance.

Challenger Brands Don’t Need More Budget, They Need Better Measurement

In a world where retail media networks are booming and every brand is shouting for attention, it’s easy to assume the solution for growth is simply more spend. But for challenger brands, the reality is different. Outshouting the competition rarely works. What matters more is visibility: understanding what’s actually driving results and having a clear, accurate view of performance.

Read Story
Back-to-school is a period of reset. People are actively researching, comparing, and discovering. It’s one of the few times during the year when shopping is not just about fulfilling a need, but about getting organized, upgrading routines, and trying something new. That’s a very specific kind of intent, and for advertisers, it’s gold

Season of Intent: Turning the Back-to-School Mindset Into Measurable Impact

Back-to-school is a period of reset. People are actively researching, comparing, and discovering. It’s one of the few times during the year when shopping is not just about fulfilling a need, but about getting organized, upgrading routines, and trying something new. That’s a very specific kind of intent, and for advertisers, it’s gold

Read Story
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